By Jonathan Spindel and Corissa Craddick
“Mobilegeddon.” In February 2015, Google announced responsive design would become a major fact..
Technologies advance, capabilities change, and KPIs evolve. When change is an unrelenting force, popular narratives quickly drift further ..
By Corissa Craddick, Jonathan Spindel and Matthew Wilson
Are You Giving Up Valuable Organic Traffic?
Anyone who does business online..
The sheer scale of SXSW promises that it’s impossible to hit every event and party at the mega conference, no matter how much you pack int..
As pop-up stores shutter their doors and sponsor tents collapse for the year, a tidal wave of think pieces from SXSW is flooding the inter..
As live events crackle with energy, any second could lead to a jaw-dropping moment. But these days, you’re more likely to drop your phone ..
What’s next? For years, the conversation around social media has revolved around spotting buzzy trends or emerging platforms. Social Media..
By Ryan Nathanson
New research findings question the validity of Media Rating Council’s (MRC) definition of ad viewability as the best ..
Just in time for the Super Bowl, Federated Media’s amazing community of content creators teamed up with Cholula Hot Sauce and Daisy Sour C..
By Caitlin Nelson
In recent news via Adexchanger, ad networks and programmatic companies such as Collective, Turn, and Pubmatic have an..