"Follow the money." It's a tried and true motto of many a reporter, and so I guess it's no surprise that when there's news of money being made by blogs, it merits coverage.

But I'd like to add that perhaps it's not just about money, it's about model - how bloggers are getting paid, which bloggers are getting paid, and what it means for publishing models, for independent commentary, for audiences and conversations that bloggers just might be able to make a living at this. If they can thrive, that's the real story. Whether that happens at FM, or at other places, matters less. At this moment, print is getting remixed into the Web 2.0 world. The same is happening for audio, photography, and video. There's room for everyone.