While we get our early alpha tuned up, and the site is still dark, I did have a conversation with the folks at Performancing about FM. You can read it here. From it:

Federated Media (we call it FM) is something of a mashup of business models, all of which exist to support what might be called "talent" - think of the music labels, agents, book publishers and the like, but without the evil approach to intellectual property rights. Federated is a service business that partners with authors of great websites to bring them services and revenue. From our overview (not yet up, but soon): We sell advertising, indeed we do.

But that's not all we do. At FM, we believe great voices attract great audiences. We're in the business of supporting those voices, by both connecting them to great marketers, as well as providing a suite of services that let authors focus on what they do best: make compelling media. In doing so, we hope to create federations of respected voices which prosper on their own terms.

Also, FM author John Janntsch (of Duckt Tape Marketing) interviewed me for his regular podcast here. We covered both FM and The Search (my book).