Mallary Weintraub comes to FM with an advertising background in both traditional broadcast production and online media, most recently as Sr Product Marketing Manager at CNET Networks. She loves combining the right and left side of her brain to help marketers understand and utilize sites she is passionate about. She’s lived in SF for the past 5 years and loves to travel so if she’s not in the office her location is anyone’s guess. Welcome to FM, Mallary!
The Ongoing Ramblings of A Media Startup
« Welcome, Jason! | Main | Welcome, John! »
Welcome, Mallary!
Search
Latest from Chasnote
Lenovo Finds Social-Network Marketing Sweet Spot
AdWeek profiles several brands that are using Facebook as a platform to amplify more traditional sponsorships, including Lenovo's work in Facebook to extend and reinforce its official sponsorship of the Summer Olympics.
"Lenovo has created 100 athletes' blogs in an attempt to align itself with some less mainstream sports, such as field hockey and modern pentathlon. It gave the athletes laptops and video cameras to chronicle their preparation for the games.
"'We wanted to do something that shows our tech prowess, not
Recent Posts
Archives
- March 2008
- February 2008
- January 2008
- December 2007
- November 2007
- October 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006
- February 2006
- January 2006
- December 2005
- November 2005
- October 2005
- September 2005
- August 2005
- July 2005
- June 2005
- May 2005
- April 2005
- March 2005
Powered by
Movable Type Publishing Platform 4.01
Movable Type Publishing Platform 4.01
