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ClickZ on Intel, Offworld and WePC

ClickZ, among others, covered the recent launch of Intel-sponsored Offworld with this post. Intel has indeed been an incredible marketing partner with several first-of-their-kind social media executions under their belt.

From ClickZ:

Intel has been one of FM's most active ad partners. The Offworld blog is only the latest of several initiatives the companies have undertaken together lately. One of those was a "crowdsourced PC" project through which Intel and Asus solicited the public's idea on what the ideal computer would look like. Intel also is an early tester of FM's Conversational Marketing Toolbox, launched earlier this fall.

I'd also add Intel's PopURLs Blue Edition and Need a Tech Makeover. This is all great stuff that we're very proud of at FM - only possible thanks to the vision of a great partner like Intel.

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